Ellie Goulding Premieres New Music Video for “Flux”
- British singer-songwriter Ellie Goulding has unveiled a new song “Flux” from her upcoming fourth album (yet-untitled).
She dropped the music video for the song on the same day, directed by Rianne White. It was produced by Jim Elliot and Joe Kearns.
“‘Flux’ is a song that I wrote entirely from the heart that seemed to capture how I felt about not ever being able to let go of a past love, even though it was over for a reason,” Ellie Goulding said in a statement. “I feel like I am in a constant state of change and upheaval and it makes me unable to root myself and get over things easily.”
- She continued, “On this record I found myself taking inspiration from different relationships and stages in my life. The past two years have been the first time I’ve really been able to confront my survival techniques throughout my work – to be able to reflect on how being on tour nonstop, performing, and having to be ‘OK’ all the time affected me as a human being and how it took its toll on my relationships.”
The new album is expected to be released this year. She said regarding the album, "It's very much written by me".
- source : Rolling Stone