- 2019-09-22
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MUSIC
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Troi Irons Drops New Music Video for “Hold On To Your Heart”
Los Angeles-based alt-rock singer-songwriter Troi Irons has dropped a new music video for “Hold On To Your Heart”.
The video was premiered exclusively on Billboard. Directed by Troi Irons herself and directed of photography by Mikayla Gamble.
The track was released as the third single of 2019 back in August.
"I was searching for DP's [directors of photography] and everyone making high art was male ... I had just shot my album cover with Mikayla Gamble, who had never shot a video before," Troi Irons told Billboard about the video. "I knew she could expand my perspective in a way many other people could not ... It’s a cool feeling to know I’m creating this brand and this art that’s enabling me to change the culture around me."
Sje continued, “As a society, we tend to focus on the next goal and the next milestone. We don’t stop to celebrate the here and nowOnce we get the goal and we move up in life, and we achieve money and fame - we become consumed by material things and status. We forget who we were and how we got there.”- source : Billboard
