- The 1975 Premieres New Song “Sincerity Is Scary” on Apple Beats 1
- British rock band The 1975 premiered a new song “Sincerity Is Scary” on Zane Lowe’s Beats 1 radio show.
The song is the fourth single from their up coming third studio album "A Brief Inquiry into Online Relationships", which is set to be released on Nobember 30th, following the release of "Give Yourself A Try", "Love It If We Made It" and most recently "TOOTIMETOOTIMETOOTIME".
The sound of the track is like jazz. The album is available to pre-order here.
Also the band plans to release the fourth album "Notes on a Conditional Form" on May 31, 2019.
Frontman Matty Healy said of the song:
“‘Sincerity Is Scary’ is about me trying to denounce all of that postmodern fear of like being real, you know? Like irony first, irony first. Make sure you’re ironic because then you can’t be judged on being a person. And I’ve become so aware of the shtick that exists within my kind of lyrical narrative as well, because obviously I love everything that I’ve done previously but now as I got older I see these kind of defense mechanisms whether they be jokes or being slightly sardonic or like he is the big emotional bit of the song but I’m not going to be really emotional. All those kind of things. I think on this record it’s slightly more, it’s just a bit more open and a bit easier, and genuinely sincere.”
- source : Apple Beats 1