Jorja Smith Premieres New Music Video for “Goodbyes”
- Grammy-nominated English singer-songwriter Jorja Smith has dropped a new music video for “Goodbyes”.
The song is included her debut album “Lost & Found”, which was released last June. It was written by Ed Thomas and Jorja Smith.
The video was directed by her longtime collaborator Rashid Babiker, who shot he clip with VHS at Smith’s home.
“‘Goodbyes’ is a song for anyone who has not been able to say their last words; to say goodbye to someone,” Jorja Smith said in a statement. “Rashid and I filmed the video at home. I just sang as I wanted to create a homely feel. Then me and my friends set off fire lanterns for the people we miss.”
“Jorja called me and said ‘Get your camera,’” Rashid Babiker explained. “‘Let’s shoot a music video in my flat for ‘Goodbyes’ and see what we come up with.’ She expressed to me that she wanted to take things back to basics and strip the theatrics. We shot a performance piece with Jorja mostly looking down the barrel of the lens, something understated and simple that allowed the emotion in the lyrics to take center stage which didn’t need much visual interpretation… Then we had friends over for drinks in the eve, someone brought me flowers, we let off some biodegradable short burning lanterns off for lost ones at night and got our shoes muddy. Best shoot ever and another chapter in my visual odyssey with Jorja.”
- source : Hypebeast